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Introduction to Funnels

Marketing funnels allow you to bring your potential customer through a series of steps that represent the buying stages customers go through after becoming aware of a business, service, or product. Each step is meant to filter out the potential customers who aren't as serious about the solution that you intend on providing. Leaving you with list of highly interested customers who are ready to purchase.

There are a few different types of funnels which we'll discuss below. Each type has it's own specific purpose in marketing your solution to your audience and help you focus on the customers who are willing to purchase your solution. So, whether you're looking to:

  • Bring in more high-quality Leads
  • Pre-qualify potential clients for your coaching business
  • Sell online Courses
  • Sell your coaching services
  • Fill your calendar with sales calls

LimeFunnels gives you the tools you need to automate these journeys with fully customizable funnels.

What types of funnels are there?​

1) Email Funnels​

The goal of the email marketing funnel is to turn a prospect into a paying client by deploying promotional and informational emails.

An email funnel is often created by:

  • Gathering contact information from potential customers, such as 'Name' and 'Email'.
  • Using email nurturing campaigns, provide prospects with information about your company and products.
  • Including conversion-focused CTAs and offer-based promotions to turn leads into clients.

Some examples of an Email Funnel include:

  • Free Consultation Funnel - A prospect may receive a series of emails from this email funnel that encouraged